Looks Matter! (written by Career Expert, Pete Leibman)

You don’t need to look like an A-list celebrity to achieve career success, but you do have to put your best foot forward at all times.  You tell the world what to think of you based on how you present yourself. 

Other people will subconsciously make judgments about your character, personality, intelligence, and your overall value as a human being based on what they see when they look at you.  It might not be fair, but it’s a reality.

You might not be comfortable with the analogy, but you need to see yourself as a brand, as a product.  No matter what your goals are for your life, you will be more likely to achieve them if you look your best.  I’m not telling you to be phony or artificial; just take pride in how you look.

Here’s a quick example to demonstrate the power of branding and appearances.

A typical bottle of water sells for $1 at the store.  However, there is a high-end bottled water called Bling H20.  Guess what Bling H20 sells for? 

$40 per bottle!

Does Bling H20 taste 40 times better than a traditional bottle of water?  Of course not.  However, people buy it because it LOOKS much better than a traditional bottle of water.  Bling H2O has crystals embedded into the outside of each bottle!

In order to get your dream job and advance your career, you must build YOUR brand.  People will believe you are more valuable if you LOOK more valuable.  Put your best foot forward at all times, in-person, online, and on paper.  Looks matter!

Do you have a story about how looks have impacted your career or life?  If so, please share below!

-Pete Leibman

-Career Expert and Professional Speaker

-President of Idealize Enterprises

Pete@IdealizeNow.com

www.IdealizeNow.com

www.linkedin.com/in/peteleibman

Blog: http://CareerMuscles.Wordpress.com

Twitter: @peteleibman

P.S. I speak about career success to students and young professionals nationwide.  To learn more about my programs and speaking availability for The 2011 Dream Job College Tour, please send an email to Pete@IdealizeNow.com.

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Explore posts in the same categories: Get Your Dream Job NOW, Peak Performance, Personal Branding

2 Comments on “Looks Matter! (written by Career Expert, Pete Leibman)”


  1. […] your best.  As I have written before, looks matter.  People pay MUCH more for products that look good, including employees.  If you want a higher […]

  2. trendy Says:

    Absolutely true. I have un-cut beard due to my faith and even though I am told I do a solid delivery each time they normalise my grade down against others – this has happenned for continously 5 years! I cant complain because after all work is a contest and like in any contest it unprofessional to question the judging team’s decision – at least thats what I think.


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